The FDA is mulling over yet another labeling issue, this time over milk that would be used in items like cheese and ice cream. It seems it is cheaper to "ultra-filter" the milk, removing the liquid which contains things like vitamins and minerals (calcium), and to transport this concentrated substance then reconstitute it later. This ultra-filtered end product has none of the nutritional benefits of real milk.
The FDA would require the label to say "ultra-filtered" milk, which may or may not mean much to consumers who are not aware of the processing. Manufacturers insist that it would be an unfair economic "burden" to alter labels and would prefer to keep customers in the dark and more profits in the black.
You can comment on this issue until April 11, 2008.
Meanwhile, lobbyists are still pursuing a state-by-state dodge of the FDA ruling on allowing dairies to label their milk "rBGH-free." Utah and Kansas are the current targets. Missouri will likely be next. Got to keep those consumers in the dark about what their milk contains (or doesn't), it's good for profits. You can submit comment on this issue here.